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GI Joe: A Real American Fantasy

For this post I watched the twenty-second episode from the first season of GI Joe: A Real American Hero, titled “The Funhouse.” In this episode, Cobra Commander has kidnapped a group of scientists and imprisoned them in his temple base in South America. Cobra imprisoned the scientists to try and draw the GI Joe team into an elaborate fun house of traps that he constructed inside the island base. At the end of the episode the team overcomes Cobra’s traps and rescues the group of scientists, all before the bomb planted by Cobra underneath the base explodes.

This episode of GI Joe relates well to Cross’ ideas that PLC’s in the 1980’s showed children a fantasy world that didn’t relate to the actual world around them. According to Cross, toys and t.v. characters of the 1980s’s,” fought in fantastic miniworlds of rocketry and lasers where the child could not fully identify with the creature or violent acts he performed” (Cross, 291). This idea ties in with the GI Joe series. In the episode both Cobra and the Joe team utilize weapons that fire lasers, and real bullets are never actually displayed. This allows the child watching the show to fantasize that no one is ever actually killed in conflict. The victims of laser wounds always get up later if they are an important character to the show. By idealizing combat in this way, the child is completely removed from the actual horrors of battle, and never has to rationalize the violence they are shown. The Cobra enemies presented are also made to look more like robot soldiers than actual people, which further removes children from reality, as countless waves of faceless Cobra soldiers are mowed down in the Joe assault on the base. In this way, television  producers in the 1980’s could show fantasy conflicts and weapons without having to worry about excessive backlash from concerned parents over the televised violence.

 

 

How to Motivate Change Without the Stigma

Controversial "Stop Sugarcoating It Georgia" ad campaign

Controversial "Stop Sugarcoating It Georgia" ad campaign

 

Do anti-obesity advertisements effectively promote healthy lifestyles, or do they merely stigmatize ill-fated children who have grown up in unhealthy households? One recent news article, published by NPR correspondent Kathy Lohr, argues the latter.

Lohr’s argument centers around the “Stop Sugarcoating It, Georgia” ad campaign, which uses scare tactics similar to those found in anti-smoking and anti-methamphetamine advertisements, in an attempt to reverse the growing trend of childhood obesity in a state with “the second highest number of obese kids in the country.” Lohr claims that while the message of healthy living is an important one, the tactics being used may provide more harm than good, as they disparage the same children who are already made to feel inadequate through the perpetual teasing and bullying they endure both at school and on the playground.

In addition to being detrimental to a child’s self-esteem, these advertisements may actually promote the exact behavior that they are trying to prevent, as Georgia State University professor Rodney Lyn states, “we know that stigmatization leads to lower self-esteem, potential depression. We know that kids will engage in physical activity less because they feel like they’re going to be embarrassed. So there are all these other negative effects.” So the question becomes, why does society continue to employ stigma as a motivator for change, when positive reinforcement has proven itself a much more effective tool?

In relation to class discussion, this is very much the same question brought up by the Free to Be story, “Ladies First,” where a young girl is eaten by a group of tigers due to her inability to recognize the negative consequences of her condescending and stuck-up attitude. “Ladies First,” similarly to Georgia’s anti-obesity campaign, focuses on a child’s negative quality, rather than a positive one, which may lead to many children thinking that they are inherently flawed in some way, when in reality, the problem may be caused more directly by the child receiving poor parenting than by the child itself. This potentially damaging effect of children viewing themselves as flawed may be the reason that “this ‘bad’ female subject [was] somewhat unusual for the Free to Be series, which [tended] to celebrate conventional images of bold and adventurous girls rather than to condemn conventional ones” (235). But if that is the case, it would seem to be in everyone’s best interest to focus solely on children’s positive attributes, rather than negative ones. That way, an obese or overly bratty child will be more inclined to change, as they won’t see themselves as holistically flawed individuals, but rather they will be able to isolate the problem, making change seem far more attainable.

 

 

GI Joe: Can We Learn From It?

For this blog I watched episode two of a miniseries of GI Joe: A Real American Hero titled, “Slaves of the Cobra Master”.  In this episode it was found out that the terrorist organization Cobra has three elements that enable them to make a machine that can enslave anybody on earth, from the presidents of the world to the Russian army.  The GI Joe team has to try and find all of these elements in order to build their own machine.  In this episode they fight their way through robots, lasers, and radioactive gas in order to obtain one of the three elements.  While this is going on, one of their other team members, Duke, is in a cage death match at the Cobra headquarters, but gets help from a slave girl to escape.

 

To connect this PLC to the Cross reading, there were a few different aspects of the episode that stood out.  First, let me preface this by saying that in the 1960s, GI Joe was a show that glorified real war, but in the 1980s episodes enemies were, “not communist or capitalist, foreign or American, black or white.  They were other worldly or unreal” (Cross pg 291).  This shows that shows changed in the 1980s to more fantasy like shows that didn’t really portray the real aspects of life and this was Cross’ biggest fear.  He felt that in the past shows would teach kids about the past so they could learn a lesson for the future, but that in the PLCs of the 80s this was not the case as shows were in “perpetual” change with fantasy like plots.  In this particular episode, GI Joe wasn’t just one American hero, but a team of special forces that fought using lasers and futuristic trucks to defeat the Cobra terrorist organization that seemed like it was from another world as the leader talked and acted like a snake.  These weapons and vehicles are not real (unless our military looks like star wars) and this is the part of the show that backs up what Cross was saying that kids can’t learn from shows like this that don’t portray real life.

 

There was part of the show that could go against Cross’ idea, and this was the Cobra organization.  They are called a terrorist organization and this is something that we do deal with in real life.  And in one point in the show, the American delegate responding to Cobra says basically that ‘they will never give in to terrorists’s’.  So while it is different context, this is a lesson for kids who watch the show to always fight for freedom, but according to Cross, lessons couldn’t be learned from these fantasy PLCs.

Giga Pets

In the Gary Cross reading he begins saying that, “By the 1980’s play was divorced from the constraints of parents and the real worlds …The dolls and playsets that encouraged girls to act out their mothers’ roles were replaced by Barbie’s fantasies of personal consumptions.” (290) However, my favorite toy from childhood combined elements of fantasy and “playing mom,” I’m referring to the pop culture phenomenon of the 1990’s, the “Giga Pet.”

Giga Pets were launched by Tiger Electronics in 1997, and were the “it” gift that holiday season.  Luckily, they were rather affordable at just $9.99 and kids from all socioeconomic backgrounds could afford them. You would care for virtual pet on a knuckle-sized screen that was connected to a keychain. You were responsible for feeding your pet, making sure it slept, and playing with it.  If you could not fulfill these responsibilities then your pet died.

I often wondered if my mom was as obsessed with me as I was with my Giga Pet dog.  I remembered I was almost eight years old when I received my first one, and the following day I went to the zoo. I didn’t notice a single animal though, neither did my two cousins, sister, or the two neighbors we went with as we all were looking down at our virtual pet key chains the entire time. Finally at lunchtime my dad and my uncle confiscated our “toys” as they were annoyed they had paid for us to come to the zoo to play with fake pets when live animals surrounded us.  I felt like someone had kidnapped my child and I should call the police.  What if my dog died while in my dad’s pocket for the next few hours?! When we got back to the car my dad handed back our pets, and they were all safe and sleeping. A week later I lost my Giga Pet and was on the next thing.  So, Gary Cross while toys might change, one thing doesn’t, kids will always lose their toys.


Giga Pets Commercial by TheDlisted

Red Rocket

Gary Cross’ article, “Spinning out of Control,” states that “the old view that children should learn from the past and prepare for the future is inevitably subverted in a consumer culture where memory and hope get lost in the blur of perpetual change.” I would agree for the most part, that most children’s television shows are pointless and mindless entertainment. However some shows were able to capture young audiences as well as teach them valuable lessons.  G.I. Joe is a good example of a perfect balance between fantasy and (somewhat) reality.  The episode that I watched was entitled “Red Rocket’s Glare,” which was about Cobra Command trying to blow up the world (surprise, surprise ).  Cobra Command was able to buy out a lot of small locally owned businesses across the country and turn them into a series of fast food restaurants called, Red Rockets.  The Joe’s first discovered that something was a midst when they took a short leave of absence to visit one of their teammate’s Aunt’s newly owned Red Rocket restaurant.   There they discovered that a biker gang (with ray guns) was hired by Cobra Command to harass these restaurants so they could lose money and have to sell their business to evil conglomerate Extensive Enterprise, which (surprise, surprise ) is owned by Cobra.  The Joe’s are able to fend off the bikers but in turn trigger Cobra’s attack on the world by launching all of the rockets on top of the restaurants which turned out to be actual rockets and not just props (surprise, surprise ). But in the end, the Joe’s prevailed again through teamwork, intelligence, and some really good resources.

 

Barbie Car

Growing up with a twin sister, our parents were not really concerned with us not having anyone to play with.  Granted, we always got tired of playing together, but looking back I see how blessed I was to of always had a partner in crime.  My family moved around a lot because of my Dad’s job, so we never had a lot of toys.  Only enough that could fit in this little trunk we had, but when I was 4 years old I won a Barbie car from McDonalds.  It was by far the coolest thing in the world to me. My sister and I would ride around the yard in that until the battery would die every single day.  In my opinion the car was just as much a treat for us kids as it was for our parents, because when we were busy playing with the Barbie car for hours, we were not bugging them to play with us.  We are always talking in class about the parent’s responsibility to entertain the children.  As one of my classmates said on Wednesday, I feel that you know exactly what you are getting into when you have kids, so it is your responsibility to watch after them and make sure they are happy.  My parents did a wonderful job of raising my sister and me, I just wish that parents these days would spend a little less time on the internet or watching television, and spend it with their kids.  The problem is that parents get so swept up into their jobs and other interests, that they literally do not have the time anymore.  This problem is especially bad with single parents. If the next generation has any chance of becoming successful, it all starts with how you’re raised.

Strawberry Shortcake – “Big Country Fun”


In the episode of Strawberry Shortcake I watched, titled “Big Country Fun”, Strawberry Shortcake and her friend Angel Cake get a job at the “Fairy Prairie Dude Ranch” where they become the counselors of different bunkhouses. While there, their cabins compete against one another in a contest over who can make the best chili, decorate their horses the prettiest, and who is the best at trail riding. Throughout the episode, Angel Cake becomes very competitive and loses sight of the fun they’re supposed to be having at the ranch.

While the article titled “Strawberry Shortcake in the Big Apple City” argues that Gary Cross’ claims accurately describe the nature of the Strawberry Shortcake episodes, I don’t think I would fully agree with that. Admittedly, many things about the series are based off of a fantasy world. For instance, the fact that the trees are big lollipops and the mountains are large cupcakes of course does not correlate to the real world. However, I believe that the underlying themes to the episode I watched would have actually had an impact on the children watching the show. The main lesson the audience would have learned from the episode would have been that competition was created in order to have fun, and it is important to not lose sight of that when competing against other people. Throughout the competition, the characters also showed that it is okay for people to make mistakes and that teamwork is important when striving for a common goal.

No, this Strawberry Shortcake article does not fully prepare children for adulthood, but it DOES provide for a fun way for children to learn important lessons while watching something that appeals to their imagination. Furthermore, I believe it is extremely important for a child’s imagination to be triggered at a young age so they can grow up to become creative and imaginative human beings. Strawberry Shortcake does a spectacular job of combining creativity and important lessons that would be beneficial to young children at the time.