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Posts from the ‘Archive of Childhood’ Category

Time Killer

Prior to my early teens, I eagerly used my after-school hours to get my daily fix of an Japanese anime TV show known as Dragon Ball Z.  The show consisted of a team of flying muscular martial arts masters defending the earth from all-powerful, usually extraterrestrial threats.  At the beginning of each season, a  super powerful bad guy would show up and start wreaking havoc on fictional earthling cities.  The Z-Fighters, the team of muscular martial arts masters mentioned earlier, move in to kick some evil butt, only to find their new foe too powerful to overcome.  After suffering a number of casualties, the Z-Fighters retreat, train until they reach a new level of strength and speed, and take on the bad guy once more (said bad guy was killing countless innocents while these training sessions were in progress).  There is always a small amount of blood, a moderate amount of fists punching holes into stomachs, and an extreme amount of taunting, threatening, stare-downs, explosions that last for forty-five seconds, and emotional outbursts that serve as indicators that someone is about the get the snot beaten out of them.Of course, after much struggle and determination, the bad guy is annihilated without a trace and the Z-Fighters save the earth once more.

This is not only funny because this synopsis applies to every single season of Dragon Ball Z, but also because the makers of this mindless cartoon always managed make each season about one-hundred episodes in length (each episode being about twenty minutes long).  With such a simple story line, editors were forced to insert countless fillers, which are scenes, episodes, sometimes even characters added for the sole purpose of using up time (i.e. before a fight, two characters will stare at and taunt each other, only allowing enough episode time for only one or two rounds of high-octane brawling).

Protagonist Goku vs. Villain Frieza. They stare at each other before they fight, which kills about seven minutes in each episode.

These fillers occurred so often that the average viewer, an eight year old boy with an overactive imagination, did not realize that time he will never have again was being flushed down the toilet.  This show pertains to our class discussions about television and the effects of its availability to children nowadays.  But unlike the argument derived from our discussion asserting that television can act as a pacifier for the  children of busy parents, I will assert that specific television programs, like Dragon Ball Z, only appear to pacify children while in reality are stealing from them.  Time is the very essence of life, and when children spend about three-fourths of their pre-teens watching a show that wastes time on purpose, pacification should be the last concern of parents.  Some parents just choose any binky and shove it in their child’s mouth, mistaking silence for good parenting.  If a mother truly wants her child to live a rich and fulfilling young life, she must actively engage in everything their child indulges in.  I say this because my familiarity with time killers.  Shows like Dragon Ball Z might seem extremely stimulating if the only thing being observed is a child’s ecstatic reaction to them, but in reality, no lessons are learned, good unrealistically triumphs over evil, and time that could have been spent reading or running is wasted.

Grease Lightnin’

As a child, Grease was one of my most watched movie, mostly because it was one my grandma’s favorites, so I’d see it every time I went over to her house.   The film was produced by Paramount Pictures and released in 1978.  A PG13 film due to sexual content and references, teen smoking, and drinking, Grease exemplified many of the fears that were present in the delinquency and rebellion of the generation of adolescents. The film, although released in the late 70s is set in 50s America, traces the lives of a couple rebellious high school seniors, the T-Bird boys and the Pink Lady girls.  Throughout the movie, the T-Bird boys are seen pushing their masculine and rebellious role, spending their time working in the school auto shop, chasing girls, and causing trouble along the way. The Pink Lady girls, on the other hand, are shying away from some of the more typically female characteristics, within the realm of maintaining their womanhood.

In the back, Sandra D sits in the pink skirt, before her rebellion; in the front, smoking, is the new Sandra D after the influences of modern pop culture have influenced her. Created by a Grease fan at fanpop.com

Most notably, Rizzo spends her time trying to act like one of the guys; chasing guys instead of letting them chase her, and promoting the “sexualization” of the teenager through her actions and dress.  By the end, Rizzo has not only exemplified a change in the meaning of womanhood, but she has also transformed good-girl Sandra D into a rebellious girl like herself.  The growing movement of female gender roles expresses the clear change that was occurring in the 50s.  Parents were no longer able to restrict the pop culture of the generation’s adolescents.  In addition to the importance of changing gender roles, the film expresses some clear moral panics of the ages through the story.  The rebellious girls are able to take in Sandra D and transform her from a feminine ideal girl to a rebellious, sex-driven teenager, which exemplifies the fears of the previous generation of parents.  Even the most feminine and traditional of girls could lose their way in modern pop culture. The film clearly shows the moral panics of the previous generation of parents and the ever changing gender roles of the newer generation in the 1950s.

Ni Ni Ni Ni Ni Ni Ni Nick NICKELODEON!

Growing up in the 1990’s, I spent countless hours glued to a television that was seemingly stuck on one channel, Nickelodeon.  Nickelodeon is a network aimed at children and preteens; its shows vary from animated, educational programs directed at younger children (2-5 y.o.), to animated, entertaining programs for the grade school child, and also to programs with teenage actors who deal with friendships, relationships, school, and other issues, primarily for the preteen/teen audience.  After a few years of minimal success, Nickelodeon hit it big in the ’90s and the beginning of the 21st century.  It opened an attraction at Universal Studios in Orlando, Florida, and created a series of animated shows, referred to as Nicktoons, that shaped pop culture for the “’90s kid” generation; my favorites included Rugrats, Doug, and Hey Arnold!  (And as I got a little older, All That and Clarissa Explains It All became quick favorites.)

Nickelodeon Promo.  1996.  From Youtube.com.

Because Nickelodeon was a network for kids, all of their commercials and advertisements were for the latest toys and newest kid’s meals at this and that fast-food joints.  There was even a promo after every live taping of All That that told young viewers that the show was taped in front of a live studio audience at Nickelodeon Studios Orlando, Florida, somewhere I would’ve loved to visit as much as any other kid wanted to go to Disneyland.  With all the time I spent watching Nick shows, I was probably exposed to just as much, if not more, commercialization.  Unknowingly, I had become a child consumer.

In The Commercialization and Co-optation of Children’s Play, Chudacoff mentions Nickelodeon as a contributor to the development of children’s culture.  He states that “Nickelodeon and Disney, as well as national networks, opened new opportunities for program producers, retailers, manufacturers, and, especially, marketers to shape children’s tastes and desires” (pg. 178).  As a child consumer, I was completely mesmerized by all sorts of advertisements for new Barbie dolls, Polly Pocket, and entertaining board games like Mouse Trap.  Most, if not all, of the toys I was given as a child were a direct result of my exposure to these products via commercials seen while watching Nickelodeon.  Some of the animated shows also began to promote their own products, offering “a ‘backstory’ of fantasy with [its] product to create a meaningful relationship between toy and child,” as stated by Chudacoff (pg. 180).  Even today, if you were to flip to the Nickelodeon channel it would be highly obvious that all commercials are made for children exclusively.

Nickelodeon's signature orange splatter logo.

Apart from the entertainment I found through Nickelodeon, I also had easy access to a medium that displayed objects I desired; commercials on Nickelodeon were sort of short video representations of most toys in a Toys “R” Us catalog, I even derived many of my birthday and Christmas lists from such advertisements.  However, despite the excessive advertisements that were thrown my way at each and every commercial break, I fully enjoyed what I was engaging in, t.v. shows that I could relate to and discuss with my peers (even if we were all just kids).

This is All That

All That cast

One of my favorite TV shows growing up was All That. All That was a comedy sketch variety show that had musical performances by the “it” pop stars at the time. All That began in 1994 and continued until 2005. The show aired on Nickelodeon I think on Friday evenings. The show was created by Brian Robbins and Mike Tollin. The All That cast consisted of 7-8 adolescences some where around the ages of 12-15. All That was structured much the same way that SNL is structured. There is usually an opening skit followed by the intro, and then followed by different comedic sketches and finally closed with a musical performance. Most of the comedic sketches poked fun at current stereotypes or certain elements of pop culture. After listening to the Mad Magazine lecture in class it is quite apparent that programs like All That were heavily influenced by Mad Magazine. Mad Magazine was created in 1952 and offered a satirical look on culture, the media, the nuclear family and so forth. Mad Magazine paved the road for TV shows like Mad TV, All That, and SNL to exist. Whenever Mad Magazine came out parents were worried about how much it was influencing their children. Growing up I never had an issue with my parents not letting me watch All That because my parents thought it was funny themselves. When I was younger I never really thought too much about the sketches, but now that I am older some of the sketches could have influenced other children. One sketch that struck me as offensive was one in which Kenan Thompson and Nick Cannon played the stereotypical Black woman cashier. This sketch is filled with lots of stereotypes most of which portray Black women in a negative light. Being a children’s program this sketch can negatively influence and strengthen certain stereotypes children have of others.

Smartees: The Career-Oriented Dolls

The Smartee Doll Franchise, picture from phillycollector.blogspot.com

 

On Christmas morning when I was around 10 years-old, I remember very vividly receiving a gift that was out of the norm. Being an average little girl of the 21st century, I had countless numbers of Barbies- Evening Wear Barbie, Wedding Barbie, Mermaid Barbie, and even a few Ballerina Barbies. However it was this Christmas morning in particular, as I slowly approached the difficult age where dolls would soon be considered “childish,” where I received a “Smartee” Doll. Her name was “Emily the Entrepreneur,” and her purpose was to help with the parents’ ever-present dilemma of toys and play being educational and purposeful.

The Smartee Doll Franchise was created by attorney Jennifer Hamlin and Jennifer Fine in October 2000, after Hamlin went to buy a doll for a friend’s daughter and felt surprised at the lack of career portrayal among the bodacious Barbies. The doll’s price was marked at $19.99, with each including: a book corresponding to their given career (complete with definitions of their career-type jargon), accessories such as stethoscopes, computers, and brief cases, a resume abstract, school diplomas for the doll’s profession, a casual outfit and an evening dress. The dolls also separate themselves from Barbie in their measurements. While they still exhibit a womanly body, and are the same height as a Barbie doll, the Smartee has larger thighs, hips, and waist.  “But we’re not trying to replace Barbie,” Hamlin says. “We just want to be her smart friend.” (People.com)

Just as Handler had initially intended the Barbie doll to “Inspire American girls, in her words, to imagine ‘their lives as adults’ and to use ‘the dolls to reflect the adult world around them’,” (Chudacoff 173) Smartees allow their consumer to emulate an adult-life that today’s adults consider worthy and beneficial to young girls.

Smartees no longer seem to be a prevalent product in the doll market today, despite their tremendous appeal to influential women such as Oprah, and parents alike. Based off of Chudacoff’s theory of Barbie’s success due to her style which was defined by marketers rather than by parents, is there a chance the Smartee Dolls did not see the same popularity because the control of primary predilection does not seem to be the child?

 

Too Young for “The Real World”

Being the strange child that I was, I didn’t spend all my television time watching Cartoon Network and Nickelodeon. By fourth grade, I had moved on up to MTV. Gone were the days of All That and Dexter’s Laboratory; I was enthralled by the coolness of TRL and the drama of my perennial favorite, The Real World. The Real World is one of the first “reality” television shows, and it features “seven strangers, picked to live in a house, work together, and have their lives taped, to find out what happens when people stop being polite and start getting real.” It has been on the air since 1992, and recently finished its 26th season.  Like the parents described in Chudacoff’s “The Commercialization and Co-optation of Children’s Play”, my mother expressed concern over my new television obsession. Although she accepted the fact that she couldn’t keep me away from the show, she was worried about what kinds of adult themes I would be exposed to. I assured her that it would have no negative effects on my life, and truth be told, it didn’t. In fact, it may have contributed to my open mindedness and accepting nature that I have today. In the 11th season, Real World: Chicago, I first learned about homosexuality through Aneesa and Chris. In the 16th season, I explored Austin along with Johanna and Wes, and I learned about the depth of addiction through Nehemiah’s struggles with his mother. Yes, there were adult situations presented in the show, but the positive effects outweighed the negative. I think the parents and policy makers embodied by Chudacoff’s essay have children’s best interests at heart, but it would probably be best if they chilled out a little bit. My mom did, and I turned out wonderfully.

A clip from Real World: Chicago, where the castmates react to the news of 9/11

Ren and Stimpy

One of the cartoons I used to watch in my childhood, “Ren and Stimpy,” in particular relates to the concepts of anxious parents and concerns over children’s television that we discussed in relation to the Chudacoff reading, “The Commercialization and Co-optation of Children’s Play.” “Ren and Stimpy” was created in 1991 by a Canadian animator named John Kricfalusi for the children’s channel Nickelodeon. The show focused on the adventures of a chihuahua named Ren and his dim-witted cat friend Stimpy, and the various gross and outrageous situations they would get themselves in to. This was one of the major concerns my parents had over me watching this program. In the article Cartoons Aren’t Real! Ren and Stimpy in Review, by Animation World Magazine, the author states that, “The Ren and Stimpy Show featured filth, illness, disease and mutilation to an unprecedented degree, making these horrors an integral part of the show.” My parents were very disturbed by the sorts of gross-out comedy and toilet humour that the show relied on for the majority of its punch lines.  Whether it was scenes of outrageous violence and mutilation, or bodily fluids spraying all over the place, “Ren and Stimpy” was always good for a laugh, and contained a variety of great low-brow humor. My parents worried, however, that by allowing me to view things such as this at the young age where I was watching Nickelodeon, my growth would be stunted, and I would be exposed to things I didn’t yet understand. This related to the fears we discussed in relation to the Chudacoff reading. Parents were worried that if children saw inappropriate or adult content on the television, their emotional development would be stunted, and they would be prematurely aged by things they were too young to comprehend. I can’t say how much of this was true for me, but “Ren and Stimpy” was a staple in my television viewing as a child, and was one of the most ground-breaking shows of its time for its willingness to go to extreme lengths in depictions of the gross and disgusting.

A scene of gross-out humor common in Ren and Stimpy to serve as an example.